This Privacy Policy explains how BHPH Success collects, uses, discloses, stores, and otherwise processes information when dealers, vendors, industry professionals, and other visitors use the BHPH Success marketplace, create accounts, interact with marketplace content, communicate with other users, or use our related services.
This Privacy Policy applies to BHPH Success and the websites, marketplace features, accounts, profiles, communications, and other online services that link to or reference this Privacy Policy, collectively referred to as the "Services."
For purposes of this Privacy Policy, "BHPH Success," "we," "us," and "our" refer to [INSERT LEGAL OPERATING ENTITY]. "You" refers to the individual accessing or using the Services, whether as a dealer, vendor, business representative, registered user, reviewer, or other visitor.
BHPH Success is designed primarily as a business-to-business marketplace serving independent automotive dealers, Buy Here Pay Here dealers, vendors, service providers, and other automotive industry professionals.
This Privacy Policy applies to personal information and other information we collect through or in connection with the Services, including information associated with:
This Privacy Policy does not govern the independent privacy practices of dealers, vendors, advertisers, or other third parties merely because they participate in or are accessible through BHPH Success.
We may collect information directly from you, automatically when you interact with the Services, from other marketplace participants, and from third-party or publicly available sources.
When you create or maintain a dealer account or otherwise interact with BHPH Success as a dealer representative, we may collect information such as:
If you represent a vendor or service provider, we may collect:
If you submit a review, rating, comment, vendor response, community contribution, or similar content, we may collect the content itself together with information used to administer, attribute, authenticate, moderate, or verify the submission.
We may collect information submitted through registration forms, contact forms, surveys, vendor inquiry forms, request forms, promotional programs, event registrations, newsletter signups, and other interactive features.
When you visit or use the Services, we and companies that provide services to us may automatically collect information regarding your device, browser, activity, and interactions.
This information may include:
We may collect this information using cookies, pixels, tags, web beacons, local storage, server logs, scripts, software development kits, and similar technologies.
We may receive or obtain information from third parties or publicly available sources where permitted by law. Sources may include:
Unclaimed Profiles: BHPH Success may create or maintain marketplace profiles for legitimate industry businesses using publicly available or otherwise lawfully obtained business information. The existence of a profile does not necessarily mean the business has registered with, claimed, paid, sponsored, or endorsed BHPH Success.
We may use information we collect for purposes including the following.
We may use information about marketplace activity to support advertising, attribution, measurement, audience development, relevance, analytics, vendor services, and business intelligence.
For example, we may analyze which vendor categories users browse, which profiles they view, which marketplace features they use, and how users interact with marketplace content in order to improve relevance, measure engagement, develop advertising audiences, provide marketplace analytics, or improve vendor and dealer experiences.
We may use information as reasonably necessary to comply with applicable laws, regulations, court orders, legal processes, governmental requests, audit requirements, reporting requirements, or other legal obligations.
BHPH Success allows or may allow dealers, vendors, and their representatives to create, claim, maintain, or participate in marketplace profiles.
Certain profile information is intended to be publicly available. Depending on the type of profile, this may include business name, location, website, logo, description, products or services, marketplace categories, reviews, ratings, vendor responses, images, videos, and other business-related information.
Users should not place confidential information, consumer information, financial account information, credit information, government identification numbers, passwords, or other sensitive personal information in public profile fields.
BHPH Success may use publicly available or lawfully obtained business information to create, verify, supplement, correct, categorize, or maintain marketplace profiles in accordance with our applicable policies.
Reviews, ratings, comments, responses, and other content submitted for public display may be visible to other users and the general public.
Depending on the features available at the time of submission, content may be associated with information such as your name, dealership or company, job title, profile information, verification status, or other attribution information.
We may collect and use additional non-public information to authenticate users, verify reviews, detect manipulation, investigate reports, moderate content, and protect marketplace integrity.
Please do not include customer names, Social Security numbers, credit information, payment information, account numbers, deal-jacket information, private communications, or other sensitive or confidential information in reviews, comments, or other public-facing content.
BHPH Success may provide communication tools that allow dealers, vendors, or other registered users to communicate through the marketplace.
Information transmitted through these features may be processed, stored, and delivered by BHPH Success and our service providers as necessary to operate the communication service, maintain security, prevent abuse, enforce our policies, troubleshoot technical issues, and comply with applicable law.
Private messages are not ordinarily displayed publicly. However, if a message or account is reported for suspected harassment, fraud, spam, threats, illegal activity, policy violations, or other abuse, authorized personnel may access or review relevant communications as reasonably necessary to investigate and respond to the report.
Do not use marketplace messaging to transmit consumer credit information, customer financial information, Social Security numbers, payment credentials, confidential deal information, passwords, or other sensitive information that is not necessary for legitimate business communication.
One purpose of BHPH Success is to help independent automotive dealers discover and connect with vendors, technology providers, consultants, and other companies serving the industry.
When you affirmatively request information from, contact, request a demonstration from, request a quote from, or otherwise indicate that you want to connect with a vendor, we may disclose information reasonably related to that request to the applicable vendor.
Information disclosed may include your name, business contact information, dealership or company information, the nature of your inquiry, products or services in which you expressed interest, and other information you submit or that is reasonably necessary to facilitate the requested connection.
Once information is transferred to a vendor acting independently, that vendor may process the information under its own privacy practices and applicable law. BHPH Success does not control the independent privacy practices of participating vendors.
We may disclose personal information to the following categories of recipients.
We may disclose information to vendors or other marketplace participants when necessary to provide requested marketplace functionality, facilitate communications, fulfill an inquiry, provide a requested connection, administer a marketplace program, or otherwise provide the Services.
We may disclose information to companies that perform services on our behalf, including providers supporting:
We may work with advertising, analytics, attribution, and marketing partners that collect or receive information through cookies, pixels, tags, and similar technologies to help us measure campaigns, understand marketplace activity, create or reach relevant audiences, and deliver or measure advertising.
We may disclose information to attorneys, accountants, auditors, consultants, insurers, financial institutions, and other professional advisors where reasonably necessary for business, legal, compliance, financial, or risk-management purposes.
We may disclose information if we reasonably believe disclosure is necessary to comply with applicable law or legal process, respond to lawful governmental requests, investigate fraud or illegal conduct, enforce our agreements and policies, protect the security or integrity of the Services, or protect the rights, property, or safety of BHPH Success, our users, marketplace participants, or others.
Information may be disclosed or transferred in connection with an actual or proposed merger, acquisition, financing, investment, reorganization, bankruptcy, sale of assets, sale of business, or similar corporate transaction.
We may disclose information to other parties when you direct us to do so, request a service that requires the disclosure, or otherwise provide consent.
BHPH Success may use information regarding your activity on the Services to understand marketplace engagement and make the marketplace more useful and commercially relevant.
This may include analyzing searches, page views, vendor profile views, category activity, clicks, inquiries, referral sources, advertising interactions, account activity, and other marketplace behavior.
We may use this information to:
Some advertising-related disclosures may be considered "sharing," "targeted advertising," or similar activity under certain U.S. state privacy laws even where no money is exchanged for personal information. Applicable privacy choices are described below.
BHPH Success and our service providers may use cookies, pixels, tags, web beacons, local storage, server logs, and similar technologies to operate the Services and understand how they are used.
These technologies may be used to:
Additional information about our use of these technologies and available choices will be provided in the BHPH Success Cookie Policy.
You may opt out of promotional email communications by following the unsubscribe instructions contained in those communications or by using other preference-management methods we make available.
Even if you opt out of promotional communications, we may continue sending non-promotional messages concerning your account, security, transactions, marketplace activity, policy changes, service administration, or other necessary operational matters.
If BHPH Success offers SMS or text-message programs, applicable consent, frequency, opt-out, and other disclosures will be provided when you enroll in the applicable program.
We may aggregate, de-identify, analyze, or derive information from marketplace activity and other information we collect.
For example, BHPH Success may develop statistics, trends, rankings, scores, benchmarks, category insights, engagement measurements, marketplace intelligence, vendor-performance measurements, or other analytical information based on marketplace activity.
Where information has been aggregated or de-identified so that it does not reasonably identify an individual, we may use and disclose that information for research, analytics, marketplace development, advertising, reporting, commercial services, and other lawful business purposes.
We may maintain de-identified information in de-identified form and will not attempt to re-identify such information except as permitted by applicable law.
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, operate the Services, maintain marketplace integrity, satisfy contractual obligations, resolve disputes, enforce agreements, comply with legal obligations, and protect our legitimate business interests.
Retention periods may vary based on the nature and context of the information. For example:
We may retain aggregated or de-identified information for longer periods where permitted by law.
We use administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, destruction, loss, or misuse.
No website, network, database, or electronic transmission can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of your account credentials and for promptly notifying us if you believe your account has been compromised.
Depending on where you reside and applicable law, you may have certain rights concerning your personal information.
These rights may include the right to:
You may submit an applicable privacy request using the contact information provided in the "Contact Us" section below or through another privacy-request method that BHPH Success may make available.
We may need to verify your identity before fulfilling certain requests. Verification may require information sufficient to reasonably confirm that the request relates to you. If you have an authenticated account, we may use account authentication as part of the verification process.
Where permitted by applicable law, you may designate an authorized agent to submit a request on your behalf. We may require reasonable evidence of the agent's authority and may separately verify your identity.
Privacy rights are subject to applicable legal exceptions. We may retain or decline to delete information where permitted or required by law, including where information is necessary to complete a transaction, maintain security, prevent fraud, exercise legal rights, comply with legal obligations, or maintain information that is not subject to the applicable request.
Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.
Depending on your interaction with BHPH Success, we may collect categories of information including:
We collect these categories from you, your use of the Services, marketplace participants, service providers, business partners, and public or commercially available sources as described elsewhere in this Privacy Policy.
We use these categories for the business and commercial purposes described in this Privacy Policy, including operating the marketplace, providing accounts and profiles, facilitating dealer-vendor connections, analytics, personalization, advertising, security, fraud prevention, communications, marketplace improvement, and legal compliance.
BHPH Success may use advertising and analytics technologies or work with advertising partners in ways that may constitute "sharing," "targeted advertising," "cross-context behavioral advertising," or a similar regulated activity under certain state privacy laws.
Where applicable law provides a right to opt out of these activities, BHPH Success will provide an appropriate method for exercising that right.
We do not knowingly sell personal information in exchange for monetary payment unless we expressly disclose otherwise and provide any choices required by applicable law.
Where required by applicable law and technically applicable to the processing at issue, BHPH Success will recognize qualifying browser-based opt-out preference signals, such as Global Privacy Control, as required by law.
We will not unlawfully discriminate against you for exercising privacy rights provided by applicable law.
BHPH Success is primarily intended to serve the United States independent automotive industry. If you access the Services from outside the United States, information you provide or that is collected through your use of the Services may be transferred to, stored in, or processed in the United States or other countries where our service providers operate.
Where applicable law requires specific safeguards for international transfers of personal information, we will use appropriate mechanisms as required by law.
Where applicable privacy laws require a legal basis for processing personal information, processing may be based on performance of a contract, compliance with legal obligations, legitimate business interests, consent, or another lawful basis available under applicable law.
BHPH Success is a business and professional marketplace intended for adults and is not directed to children.
Individuals under 18 years of age are not permitted to create accounts or intentionally submit personal information through the Services. We do not knowingly collect personal information from children under 18.
If we learn that personal information has been collected from a child in violation of this policy, we may take reasonable steps to delete the information.
The BHPH Success marketplace may contain links to dealer websites, vendor websites, social media services, advertisements, payment services, videos, embedded content, or other third-party websites and services.
BHPH Success does not control the privacy practices of independent third parties. When you leave BHPH Success or interact directly with a third-party service, that third party's privacy policy and terms may govern the collection and use of your information.
We encourage users to review the privacy practices of third parties before providing them with personal or confidential information.
We may update this Privacy Policy periodically to reflect changes to the Services, marketplace features, technology, business practices, legal requirements, or other circumstances.
When we update this Privacy Policy, we will revise the "Last Updated" date displayed at the top of the policy. Where required by applicable law, we may provide additional notice regarding material changes.
We encourage you to review this Privacy Policy periodically to remain informed about our privacy practices.
If you have questions about this Privacy Policy, our privacy practices, or would like to submit a privacy-related request, please contact:
BHPH Success
Legal Entity: [INSERT LEGAL OPERATING ENTITY]
Privacy Email: [INSERT PRIVACY EMAIL ADDRESS]
Mailing Address: [INSERT BUSINESS MAILING ADDRESS]
